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| Nada Napoletan Rutka, ASID, CMG, is founder and principal of Nada Associates, a Pittsburgh area based color, design and marketing consulting firm. With over twenty years of experience in the areas of design, marketing, and product development, her firm provides clients with a wide variety of fresh and innovative solutions to their design and marketing challenges. Nada has developed an exclusive Strategic Design Program which focuses the design direction of products to specific markets for more profitable results. Her team member approach assures that solutions are directed by the client's goals, providing for an integrated and highly successful result. |
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Nada Associates provides services for consumer and interior product companies in a multitude of disciplines, including development of:
- Product and market analysis
- Product designs
- Product colorways
- Fashion and trend forecasting
- Strategic Design Programs
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Merchandising materials
New niche markets
Marketing programs
Market research
Seminars
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Clients have included Philips Electronics North America; The Coleman
Company; Pulsar, GmbH; Color Systems; Melded Fabrics Inc.; Waverly Home
Fashions; Listo Products LLC; Teledyne-Laars Inc.; Hunter Douglas Window
Fashions, Inc.; Lutron Electronics Inc. and Regina Consumer Products.
The firm serves both domestic and international clients.
Ms. Napoletan Rutka has been a member of Color Marketing Group, an international not-for-profit association of color and design professionals, since 1980. In 1993-94, she served as association President, after having previously served in a multitude of leadership positions with the association. She currently serves on its President's Council and as International Trends Committee, Co-Chairman and in 1998 was honored with prestigious International ColorLink Award.
Ms. Napoletan Rutka, a sought after speaker by trade organizations, has authored numerous articles in the areas of color, design and marketing. She has also received many accolades for excellence in product design and development over the years, including three awards in 1994 from the Window Covering Manufacturer's Association for product innovation.
Prior to founding Nada Associates in 1989, Ms. Napoletan Rutka held a number of positions with increasing levels of responsibility within the interior design and window treatment industry. Those include Vice President of both Marketing/Design and Product and Market Development for Verosol U.S.A. Inc. She also held the position of Vice President of Product Design for BW U.S.A. Inc.
Ms. Napoletan Rutka's, is well qualified to understand that Color Design is the business of Color. Executive level experience in both marketing and design provides her with the unique ability to understand your needs, your product and market goals, and to translate them into highly saleable product colors and design for you.
DESIGN AWARDS
SOCIETY OF GLASS AND CERAMIC DECORATORS, 1996 Discovery Awards, Innovation in Ceramic Category, for Heatwave's Gourmet Series Newport "Springtime" hot plate.
WINDOW COVERING MANUFACTURERS ASSOCIATION, 1994 Product Innovation Award, Merchandising Category, for Waverly's Window and Walls Program.
WINDOW COVERING MANUFACTURERS ASSOCIATION, 1994 Product Innovation Award, Pleated Shades Category, for Waverly's Pleated Shade Program.
WINDOW COVERING MANUFACTURERS ASSOCIATION, 1994 Product Innovation Award, Specialty Application Category Honorable Mention, for Nanik Wood Blind Options and Accessories.
AMERICAN WINDOW COVERING MANUFACTURERS ASSOCIATION, 1992 Overall Product Design Award for Hunter Douglas' Horizontal Blinds Collection.
D.I.Y. RETAILING, 1991 Retailers' Choice Award for product design and innovation for Kenney's Contour product and colorline.
SOCIETY OF PLASTICS THERMOFORMING INSTITUTE, 1990 National Award in Light Gauge Displays for Verosol's "Fine Arts" Sample Book.
AMERICAN PRINT MANUFACTURERS ASSOCIATION, 1990 Tommy Award in the Technical/Design Excellence Category for Verosol's "Marble".
WINDOW FASHIONS 1989 Par Excellence Award in the Window Treatment Category for Verosol's Finale.
PROFESSIONAL ORGANIZATIONS
COLOR MARKETING GROUP - International ColorLink Award - 1998. President - 1993-94. Immediate Past President - 1995-96. Board of Directors - 1989-96. Secretary - 1991-92. Chairholder since 1985. Member since 1980.
CAUS - COLOR ASSOCIATION OF THE U.S. - Member since 1992.
AMERICAN SOCIETY OF INTERIOR DESIGNERS - Professional Member 1977 PENNSYLVANIA WEST CHAPTER: Board of Directors - Three terms 1985-86, 1987-88, 1990-91. Presidential Citations - 1986, 1987, 1988, 1990, 1995. Public Relations Chairman - 1986, 1987, 1988, 1990, 1991. Directory Chairman 1987; Co-Chairman 1986 Industry Foundation Liaison - 1979 to 1986.
OTHER BUSINESS RELATED ACTIVITIES
MARKETPLACE DESIGN CENTER, Speaker, 1998.
COVERINGS, Seminar Speaker, 1998.
INTERNATIONAL TILE & STONE EXPOSITION, Seminar Speaker, 1992, 1995, 1996, 1998.
CHESAPEAKE DISPLAY DESIGN SYMPOSIUM, Speaker 1996.
SOCIETY OF GLASS AND CERAMIC DECORATORS, Speaker, 1995.
NATIONAL TABLETOP & GIFTWARE ASSOCIATION, Seminar
Speaker, 1995.
DESIGNING WITH TILE, Guest Editor, Premiere Issue Spring 1995.
HOUSE AND HOME INTERNATIONAL, Education Advisory Board, 1994.
PA. WEST CHAPTER OF ASID, Seminar Speaker, 1990, 1994.
SOCIETY OF AMERICAN FLORISTS, Seminar Speaker, 1993.
CBS THIS MORNING, CMG Spokesperson, 1993.
NEWS CHANNEL 8, BUSINESS EXCHANGE (Mid Atlantic Cable), Guest for CMG, 1993.
MERCYHURST COLLEGE ACADEMIC CELEBRATIONS, Seminar Speaker 1993.
INTERIORS & SOURCES, Contract Color Report 1993.
PA. WEST CHAPTER OF ASID, Career Day Speaker, 1988, 1993.
INDA - ASSOCIATION FOR NONWOVEN FABRICS INDUSTRY, Seminar Speaker 1992.
DRAPERIES AND WINDOW COVERINGS, Guest Editor 1987, Trend Reports 1992.
AMERICAN WINDOW COVERING MANUFACTURERS ASSOC., Design Committee 1987.
INTERIOR TEXTILES MAGAZINE, Editorial Advisory Board, 1986.
WORLD OF WINDOW COVERINGS, Seminar Speaker 1984, 1985, 1987, 1991.
If you manufacture or market a product, click here if you are interested in an opportunity to win one day of Nada's consulting services, free!
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