Nada Associates professionally performs all work in concert with your corporate goals and directives, to assure you of the successful execution of your creative programs. This success is best attributed to a sensitivity to the company's needs and objectives; an ability to derive the most dynamic results achievable; plus the constant attention and contribution to your bottom line.

	The project was to create a process of making Waverly fabrics into pleated shades and creating a merchandising device which communicates the product effectively and cross merchandises the new product with existing Waverly programs.
Results: a successful program and numerous awards. Window Covering Manufacturers Association, 1994 Product Innovation Award, Merchandising Category, for Waverly's Window and Walls Program. Window Covering Manufacturer Association, 1994 Product Innovation Award, Pleated Shades Category, for Waverly's Pleated Shade Program.

This dual project for Ruffies trash bags created an updated classic color line for everyday use and created a new concept in a promotional color line for spring and summer 1999 and again in 2000. Results: A major mass merchant buyer came in and immediately bought the entire program.

This project created an innovative line of colors, translucent finishes and stone textures for the Diva dimmer collection targeted to designers and decorating home centers in 2000. Results: The line met with great acceptance and interest at the recent designer shows and introductions.